MARKETING PLAN 4.0 (IN PROGRESS)

Our team, Bawal Lumabas, have chosen Galaw.Co Dance Theater as the subject for our marketing plan. The team aims to boost its online presence with the hopes increase it clientele.

While the marketing plan is still in development, the following are the key strategies that we will be utilizing to achieve our goal.

1. Study the current situation of the company’s Facebook page.

2. Provide necessary improvements on the Facebook page layout

3. Develop concept of contents to be regularly posted to the page

4. Utilize chatbots to make the page more responsive to the visitor/client’s queries

5. Integrate the Facebook page to other social media platforms such as Instagram and Youtube.

These are the general ideas that we will be pursuing in our marketing plan. Since this is still in development more details will be provided as the campaign progresses.